FinTech

Kite Hill PR’s FinTech team brings extensive financial and journalism experience to help financial services, payment and insurance clients break through the industry noise, earn reputations as experts, stay in the industry conversation and distinguish their brands. Want to learn more? Get in touch at hello@kitehillpr.com.

 

Case Studies

 

Overview

Dropp is an early-stage startup and micropayments company that came to Kite Hill PR during its pre-launch mode. Kite Hill PR developed strategies to support its launch and growth in ways that explained its groundbreaking concept and raised awareness and credibility among key media and financial services verticals.

 

results

  • Kite Hill’s campaign for Dropp earned a Ragan and PR Daily Award Honorable Mention in the Traditional and New Media integration category in 12/22

    Generated more than 60 pieces of coverage in 6months including 5 podcast interview opportunities including the Up Next and Around the Coin podcasts

  • Secured an earned speaking  opportunity with CES to discuss Fintechs and the Promise of Inclusivity and Diversity which led to new business  opportunities in key verticals and coverage in top-tier publications like TechRepublic and InformationWeek

  • Increased awareness for platform capabilities by announcing key merchant partnerships to the market including  SubscribeStar, Inara.World and Chillfiltr

Overview

Dianomi is a premium, contextual advertising marketplace for the world’s premium financial publishers and leading financial brands who want to reach sophisticated financial professionals and investors. Kite Hill PR helped establish Dianomi as industry experts before its IPO, by developing and placing compelling earned media thought-leadership content and data-driven news.

 

results

  • Generated 24 published bylines

  • Leveraged its media consumption data to insert the Dianomi name as an arbiter of premium financial publishing in media coverage

  • Kept Dianomi top of mind by developing growth, product and partner news

  • Regularly inserted the executive teamthem into industry news to keep the companythem top of mind in Business Insider, AdExchanger, The Financial Brand and The Next Web, among others